With the advent of globalisation, boundary lines blurred and drastic changes could be witnessed in multiple areas of our life. The changes were not just limited to external aspects of human life, it also influenced the values and beliefs held on to, by the people.
Shopping transformed into one of the most delightful and fulfilling
experience with a wide variety of goods from numerous countries making their way into our shops and malls. With the transformed shopping experience came the hype for branded clothes, and people vying to obtain more. Whether be it for festivals, parties or even daily use, branded clothes are much sought after. Even at exorbitant prices people are willing and desirous of buying it.....
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